Horizon Forbidden West PS5 Upgrade Marketing Criticised By Hoeg Law Attorney

Sony’s marketing for the free PS5 upgrade for Horizon Forbidden West has been called into question by Richard Hoeg, an attorney with Hoeg Law.

Hoeg feels that the format holder’s marketing practises to be deceptive and notes hat Sony has even failed to update its FAQ, which still carries outdated information regarding the lack of a PS4 upgrade for the standard and special editions of the game.

For folks not following what’s happening here, Sony is offering a PS4 version with a ‘free’ PS5 upgrade for $60 and a PS5 version with a PS4 copy included for $70. Same package. Two price points. With one displayed more prominently than the other.

It gets worse. The PS4 version does not appear to be offered through the store on a PS5 at all, regardless of whether or not you ask only for PS4 games.”

Hell, they didn’t even update their FAQ (which is now a complete lie). Tell me how casual purchasers are supposed to navigate this? It’s like they want to be sued.

Related Content – Sony PS5 Complete Guide – Everything Explained On PlayStation 5 For New Users

Elsewhere, Hoeg told VGC in a separate interview:

Things like ‘deceptive’ or ‘unfair’ practices are always a bit in the eye of the beholder, so while I can say that I personally feel that this kind of thing crosses the line and appears deceptive on its face, I cannot guarantee that a regulator like the FTC or a judge would feel the same way.

Sony originally announced that the PS5 upgrade would only be available to those who purchased a more expensive version of Horizon Forbidden West, before famously doing a 180 after receiving a barrage of criticism from gamers.

Horizon Forbidden West is scheduled for release on February 18, 2022 for PS4 & PS5. You can read our full review here.

[Source – VGC]

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