Platinum Games: NFTs Could Become Important, But First Examples Are Not Great


Platinum Games bosses Atsushi Inaba and Hideki Kamiya have commented on one of the most buzzed-about topics in games lately, that being blockchain and NFT technologies. Speaking to VGC, Inaba–who is president and CEO of the Bayonetta studio–said the studio hasn’t given much thought to the blockchain/NFT space, but said the early examples have been less than idea. Vice president Kamiya reacted as well and said he wasn’t surprised to see Konami get involved in the space.

“I understand it’s a hot topic right now and it’s really starting to gain momentum, but the way that it’s gained momentum has been focused on profitability for the company, but with no positive impact on the creators or the users in any sense. So that’s frustrating to see happening,” Inaba said.

Inaba said he’s observed a trend that those wanting to get involved with NFTs are looking to make a quick buck. “The people who are trying to promote NFTs and partner with gaming companies, their conversations seem extremely one-sided. ‘Hey, you’re going to make money!’ But how does it benefit the user or the creator? If I want to spend my time on something, I want it to benefit making good games,” Inaba said.

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